The vision was to set the standard for both appearance and functionality, while emphasising sustainability, durability in varying weather and geographical conditions, and safety. These charging sites needed to not only be clearly visible in busy urban areas, but also user friendly, making them a preferred choice for EV users.
The collaboration between DE Group and Meridian was built on a strong foundation of trust, stemming from a decade-long relationship in exhibitions and events. This project, however, presented new challenges in design, manufacturing, and project management.
Working closely with Meridian’s EV Development team, we embarked on a thorough research phase to understand the existing market for EV chargers. This research informed the design process, which aimed to offer something unique while ensuring optimal customer experience and alignment with Meridian’s brand position.